Jam advised on a Sustainability Strategy for Worcestershire Parkway a new settlement located to the south east of Worcester comprising c.10,000 homes and up to 10,000 jobs. The vision for Worcestershire Parkway is to create a thriving settlement with:

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• a new town centre

• healthy place-making principles

• new employment opportunities

• an active travel network

• social + recreational infrastructure

• open space provision.

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The strategy provided an important function in establishing a cohesive strategy for a truly sustainable development, as well as providing a robust evidence base to support the site allocation in the South Worcestershire Development Plan and future planning applications.

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A sustainable development framework was created to establish the strategic issues to be addressed, including:

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• the policy context

• site analysis

• identification of key issues

• constraints + opportunities

• options appraisal.